Ok, this is awesome. If you didn’t keep a close eye on the presidential election this year, you really missed out on an historic moment for this country as well as on the effects branding and advertising had in the election. From the use of the Internet to viral campaigns from pseudo-plumbers, the election was about reaching the seemingly uninterested. Another way both Barack Obama and John McCain did this was through advertising in video games, also referenced in an earlier post. Obama got the party started in NBA Live, while McCain followed with a more humor-oriented line of advertisements online. Enjoy, from our friends at yooRyoo.
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