This blog post I came across (thanks to @mikethenderson RT @creattica) is a great read. As @mikethenderson says, this may “not always be this easy”, but the author does a great job making his point — namely that when we, as designers, are asked to execute that which to us may seem an absolutely ubsurd and counter intuitive idea, we are actually doing our clients a disservice by not questioning their decisions. If we are in fact professionals, we should have the confidence and ability to articulate why a certain request may not be a good idea, and furthermore, be able to offer an alternative solution which embodies the desire of the client without necessarily taking on the same form. Again, easier said than done…but the alternative may result in a poor product for your client and a level of complacent apathy no self-respecting designer should ever stoop to.